随着信息化、数字化社会的加速到来,企业开始布局数字化转型,数字经济将成为未来全球最炙手可热的新经济。
[En]
With the accelerated arrival of information and digital society, enterprises have begun to lay out digital transformation, and digital economy will become the hottest new economy in the world in the future.
数据报表作为企业数字化转型的代表性节点之一,将成为未来数字化企业的基本配置。
[En]
As one of the representative nodes of enterprise digital transformation, data report will become the basic configuration of digital enterprises in the future.
明确数据报表体系价值
企业要想致力于数据报表系统的建设,就必须弄清楚数据报表对企业的价值是什么,对企业的发展有什么好处。
[En]
If enterprises want to devote themselves to the construction of data report system, they must find out what the value of data report is for the enterprise and what benefit it has to the development of the enterprise.
说到企业的数据报表,绝对逃不开的是企业的业务发展。在数字化和信息化来临之前,业务标准很难量化,大多数管理者只能依靠直接和有经验的业务决策,不确定性强,风险程度高。
[En]
Talking about the data report of the enterprise, what absolutely cannot escape is the business development of the enterprise. Before the advent of digitalization and informatization, business standards are difficult to quantify, and most managers can only rely on direct and experienced business decisions, with a strong uncertainty and a high degree of risk.
企业信息化初期建设完成后,将业务指标量化为业务系统中的数据,由数据分析人员进行汇总处理,转化为数据报表,提供企业发展的各种信息。这些数据会产生各种值:
[En]
After the completion of the initial information construction of the enterprise, the business indicators are quantified as the data in the business system, which are summarized and processed by the data analysts and transformed into data reports to provide all kinds of information about the development of the enterprise. the data produces a variety of values:
- 通过这些数据报表,管理者可以了解企业发展的各种信息,监控企业业务发展,避免因信息不足而陷入困境。
[En]
through these data reports, managers can learn all kinds of information about the development of the enterprise, monitor the development of the enterprise's business, and avoid getting into trouble because of the lack of information.*
- 数据报告还可以以不同的形式显示业务数据。通过观察这些信息,一旦企业业务数据出现异常,数据分析师可以第一时间发现并协助管理人员及时调整业务发展方向。
[En]
data reports can also show business data in different forms. By observing this information, once there are any anomalies in enterprise business data, data analysts can immediately find out and assist managers to adjust the direction of business development in time.*
- 数据报告也可以提供给业务人员,将业务产生的数据返还给业务,变过去的经验为数据报告,以数据的形式判断业务实施的结果,只依靠数据报告来指导运营。企业将对业务人员进行解放。
[En]
data reports can also be provided to business personnel, return the data born from the business to the business, change past experience into data reports, judge the results of business implementation in the form of data, and only rely on data reports to guide operations. the enterprise will liberate the business personnel.*
- 此外,数据报告还可以帮助企业设定业务部门的业绩目标,因为数据报告量化了企业的业务流程,管理人员可以科学地管理每个部门的员工。以供评估。
[En]
in addition, the data report can also help the enterprise to set the performance goals of the business department, because the data report has quantified the business process of the enterprise, and the managers can manage the employees of each department in a scientific way. for assessment.*
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搭建数据报表体系
建设数据报表系统是一个长期持续的过程,涉及企业业务和企业经营决策者的底层数据,需要全企业共同动员,投入时间和精力来建设这个系统。
[En]
Building a data report system is a long-term and continuous process, which involves the underlying data of enterprise business and enterprise management decision-makers, which requires the whole enterprise to mobilize together and invest time and energy to build this system.
1. 梳理业务流程
要想从头开始打造一套完整的数据报表体系,确保其能够真实反映企业业务发展,就必须亲力亲为,透彻了解各业务部门和提供的产品服务,找到关键节点。
[En]
If we want to build a complete data report system from scratch and ensure that it can truly reflect the development of the enterprise business, we must do it ourselves, thoroughly understand all business departments and the products and services provided, and find the key nodes.
此外,梳理业务流程也是为了在以后做数据报表时摸清企业的需求,哪些数据需要分析,哪些数据不需要,都需要整理汇总到施工计划中。
[En]
In addition, combing the business process is also in order to find out the needs of the enterprise when making data reports in the future, which data need to be analyzed and which are not necessary, all need to be collated and summarized into the construction plan.
2. 确认数据报表需求
在很多已经具备数据报表分析能力的企业中,我们经常可以看到这种现象。显然,已经做了大量的报告,但仍然有临时报告的要求。当我们忙的时候,我们会回来看一看。一堆已经完成的报告没有被别人挪动过,其中很多只在一次会议上毫无用处。
[En]
In many enterprises that already have the ability to analyze data reports, we can often see this phenomenon. Obviously, a large number of reports have been made, but there are still temporary report requirements. When we are busy, we come back and have a look. A pile of finished reports have not been moved by others, and many of them are useless only once in a meeting.
这让很多企业质疑,数据报告根本没有用,其实这是在颠倒因果关系。真正让数据报告失效的,是对不同人员对不同报告需求的误判。
[En]
This has led many enterprises to question that data reports are useless at all, in fact, this is to reverse the causal relationship. What really makes the data report ineffective is to misjudge the needs of different personnel for different reports.
- 对于业务人员来说,他真正需要的数据报告是对一线业务的分析。以销售部一线员工为例。他需要了解与一线业务直接相关的潜在客户转型、销售趋势、活动跟踪等报告。企业的整体发展对他意义不大。
[En]
for the business staff, the data report he really needs is the analysis of the front-line business. Take the front-line employees of the sales department as an example. He needs to know about the transformation of potential customers, sales trends, activity tracking and other reports that are directly related to the first-line business. The overall development of the enterprise does not mean much to him.*
- 中管更进一步,着眼于整个区域和部门的发展,如供应链能否及时供应当地的产品需求、生产部是否会延迟交货、销售部的表现等。
[En]
Middle management goes a step further, focusing on the development of the whole region and department, such as whether the supply chain can supply the local product demand in time, whether the production department will delay delivery, the performance of the sales department, and so on.*
- 最后,高层不关心一线员工经营状况的时间和动机,他们更关心企业的整体发展,如季度收入、利润、市场影响、市场份额等。它们不需要复杂的报表,而是一份报告中涉及企业发展的几个关键指标。
[En]
finally, senior management is not concerned about the time and motivation of the business situation of front-line employees, they are more concerned about the development of the enterprise as a whole, such as quarterly revenue, profits, market impact, market share, and so on. They do not need complex statements, but several key indicators related to the development of the enterprise in a single report.*
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就像上图所示的管理驾驶舱一样,这些关键指标是让管理决策者满意的数据报告。
[En]
Just like the management cockpit shown in the picture above, these key indicators are the data reports that satisfy the management decision makers.
而且,这些通过商业智能BI制作的可视化图表展示起企业发展关键指标更加直观,制作起来还特别简单,只需要通过鼠标拖拉拽,就能形成多种维度的分析指标,还可以透过联动、钻取等功能让图标之间互动,不需要写任何代码就能用可视化图表让管理决策人员满意。
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3. 构建指标体系
指标体系是企业构建的数据报表体系中非常重要的一部分。在传统的企业管理中,管理者只能依靠经验和直觉来把握发展的关键点。然而,指标体系的出现改变了这一点。如果你想知道一个企业是否健康发展,只要摸清业务流程,把每个节点都变成一个指标,就可以直接监测这些关键指标。只要这些关键指标的数据出现异常,就意味着企业发展存在问题,影响企业发展的关键因素就可以从这里直接找出来。
[En]
The index system is a very important part of the data report system built by enterprises. in the traditional enterprise management, managers can only rely on experience and intuition to grasp the key point of development. However, the emergence of the index system has changed this point. If you want to know whether an enterprise is developing healthily, as long as you find out the business process and turn each node into an index, you can directly monitor these key indicators. As long as the data of these key indicators are abnormal, it means that there are problems in the development of the enterprise, and the key factors affecting the development of the enterprise can be found directly from here.
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在建立指标体系时,必须牢记指标必须与实际业务一一对应。虽然很多企业的指标类别丰富,但很多指标与实际业务不符,导致指标之间没有业务逻辑关系。解决不了实际问题。
[En]
When establishing an index system, we must bear in mind that the indicators must correspond to the actual business one by one. Although many enterprises have rich categories of indicators, many indicators do not correspond to the actual business, resulting in no business logical relationship between the indicators. Can't solve practical problems.
要解决这一问题,最好的办法是与业务人员一起完成指标体系的构建,并让企业不同部门的业务人员共同研究指标与业务的关系。这也便于以后在制作图表时识别不同业务人员的需求和目标。
[En]
To solve this problem, the best way is to complete the construction of the index system with the business personnel, and bring the business personnel of different departments of the enterprise to work together to study the relationship between the indicators and the business. it is also convenient to identify the needs and objectives of different business personnel when making charts in the future.
4. 业务数据对接
前面说到了指标要与实际业务对应,这样才有意义,这点对于业务数据来说同样如此,因为不同企业信息化建设程度不同,有些刚刚建设完数据规范,有些已经完成部署了业务系统软件,有些更是搭建了商业智能BI,这就导致业务活动中储存的数据并不相同,可能在Excel表格里,业务系统数据库或者统一的数据仓库里。
数据的培育是一个长期的过程,数据量不大的企业只能填报或补齐记录,完善数据库,提供数据上报所需的数据。
[En]
The cultivation of data is a long-term process, and enterprises with little amount of data can only fill in or make up records to improve the database and provide the data needed for data reports.
5. 制作数据报表
目前主流的数据报表存在两种展现形式:
1. Excel
Excel作为数据分析的传统工具,在数据分析这个行业中还是有一定市场的,它的函数、统计分析等功能在实际分析中很有用处。但是Excel能够同时处理的数据量较少,只适合小规模的数据分析行为,一旦分析数据量超过了一定限度,它的处理运行速度就会明显下降,而且Excel并没有完善的安全设置和用户权限管理,这些缺点都让它在企业大规模的数据分析中渐渐失宠。
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2. 商业智能BI
商业智能BI是企业信息化程度达到一定程度时,为了打破业务系统的隔离,建立统一的数据仓库,进行可视化图表数据分析的系统。作为现代企业的宠儿,BI在中国乃至全球都成为了众多信息化、数字化企业的标配,商业智能BI针对现代企业要求,针对性的推出了很多优秀的模块功能,比如:
派可数据一站式BI可视化分析平台
- 简单的拖拉拽就能制作出精美的可视化图表
- 可通过联动、钻取等功能增加分析图表深度,实现图表之间的互动
[En]
the depth of the analysis chart can be increased through linkage, drilling and other functions, so as to realize the interaction between charts.*
- PC,大屏,移动端等多终端展现可视化图表
- 直接从数据仓库调取数据,节省人力、时间、精力
- 完善的权限管理,不同角色看到的图表、界面、选项不同
- ......
Original: https://blog.csdn.net/weixin_44958787/article/details/123828055
Author: 派可数据BI可视化
Title: 数据报表体系搭建流程

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